Information Design: Justin & Karen
The couple were delighted with these modest A6 satin finish pocket and card arrangement packs. The costs were kept low by using a standard format and simple print. Modern type and a clean autumnal visual theme gave the feel they were looking for, and the end result felt like them. Just like the wedding.
When Justin and Karen approached me to produce their wedding invitations they were adamant they didn’t want the usual gilded frills and pseudo-historical feel - it didn’t fit them and it wasn’t going to fit their wedding which was planned as a casual person-focussed event in autumn.
These invites - it turned out - were little information packs: they needed to provide clear and detailed guidance to the venues, outline the specific tone of the event (for example guests were asked to bring a book that meant something to them if they wanted to gift the couple) and they needed to gather a certain amount of practical information back such as dietary requirements and numbers for the reception dinner.